Before you go in for an e-Commerce website, you need you need to make sure that you make a shopping cart checklist which incorporates all your present and requirements. That way, you can be sure that nothing is left out, and your shopping cart website design is perfect.

REGISTER YOUR BUSINESS

To start off with your eCommerce website, you need to register yourself in one of the below business structures

• Sole Trader
• Partnership or
• Company

The next step is to choose a business name, following which you need to register with Inland Revenue for tax purposes. For more details click here.

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GET A WEBSITE / DOMAIN NAME

Once your business name is registered, you may choose a domain name to go with it. Suppose your business is registered as ‘Glen Tailoring’, and glentailoring.com  is not available, then you may opt for TailorGlen.com. The idea is to have a domain similar to your business name. However, do not use Glen-tailoring.com, as your audience may omit the ‘hyphen’ while typing and perhaps get re-directed to some other site or get an error along the lines of “the page doesn’t exist”.

LOOK AND FEEL

The look and feel of your eCommerce website design is most important to retain a first time visitor. If your website is difficult to navigate, then your visitors will click away. Apart from the navigation part, there are also other important factors which do matter:

• A great looking logo
• Multi-browser compatibility

• Promotional graphics and hyperlinks to your products
• Call to action (CTA) to your important website pages
• Search box to help customers search for required information or product on the website
• News Updates
• Promo banners, to attract audience clicks.
• Links to popular products, recent purchases, and suggested products.

All the above points are the essential for making your website look pleasing and easy to navigate.

MANAGING THE OVERALL E-COMMERCE SITE:

PRODUCT PAGES

Your product page is like the heart of your shopping cart website. Your products are the reason why you have a website in the first place. So it must be kept in order. Below are a few suggestions.

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• Each of the products should have a proper description.
• Their specs and sizes must be made available.
• The product page must contain photographs of the specific item taken from different angles.
• If it is available in different colours, then, customers must be given the option to display product pictures of the chosen colour only.
• Social media sharing buttons must be made available so that people may share their favourite product with friends who may be interested too!
• There must be an option to comment as well as view others’ comments about the product.
• The page must have “Add to cart” option so that the customers go ahead and buy what they want, without much delay.
• A “Wishlist” option may be provided, in order to help them plan future purchases on your site.
• The availability of your products, as well as the quantity currently available, must also be visible on the product page.
• Keywords must be used on individual product pages to increase the search engine visibility of each product.

Original Blog Post at: Affordable Websites Blog: Ultimate Checklist For Your Shopping Cart Website